1. Introduction

Xuzhou Xilian Information Technology Co., Ltd. ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website https://www.xilianinfo.shop (the "Site") or use our services. Please read this policy carefully. By accessing the Site, you acknowledge the practices described herein.

2. Information We Collect

2.1 Personal Data You Provide

We collect information you voluntarily submit, such as your name, email address, phone number, company name, job title, and any additional details included in contact forms, inquiries, support requests, or service orders.

2.2 Automatically Collected Information (Usage Data)

When you visit the Site, we automatically collect certain technical data: IP address, browser type and version, operating system, referring URLs, pages viewed, time and date of access, time spent on pages, clickstream data, and device identifiers.

2.3 Cookies and Similar Technologies

We use cookies, web beacons, and similar tracking technologies to analyze trends, administer the Site, track user movements, and gather demographic information. You can control cookie preferences through your browser settings. However, disabling cookies may affect certain site functionalities.

2.4 Third-Party Sources

We may receive information about you from third-party business partners, analytics providers (such as Google Analytics), and advertising networks, which we combine with data we collect directly.

3. How We Use Your Information

We use the collected information for the following purposes:

• To respond to your inquiries, comments, or support requests;
• To provide, maintain, and improve our products and services;
• To communicate with you about service updates, account management, and technical notices;
• To send marketing or promotional communications (with your consent where required);
• To personalize your experience on the Site;
• To detect, prevent, and address fraud, security incidents, and illegal activities;
• To comply with applicable legal obligations and enforce our agreements.

4. Legal Basis for Processing (GDPR / EU Users)

If you are located in the European Economic Area (EEA) or the United Kingdom, our processing of your personal data is based on one or more of the following lawful grounds:

• Consent: Where you have given clear consent for us to process your data for a specific purpose;
• Contractual Necessity: Processing is necessary for the performance of a contract with you or to take steps at your request before entering a contract;
• Legal Obligation: Processing is necessary for compliance with a legal obligation to which we are subject;
• Legitimate Interests: Processing is necessary for our legitimate business interests (such as improving our services, network security, and direct marketing), provided such interests are not overridden by your fundamental rights and freedoms.

5. Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your data in the following circumstances:

• Service Providers: We engage trusted third-party vendors to perform functions on our behalf (e.g., hosting, analytics, email delivery, payment processing). These providers are contractually bound to protect your data and use it only for the agreed purposes;
• Legal Requirements: We may disclose information when required by law, court order, governmental regulation, or to protect our rights, property, or safety, or that of our users or the public;
• Business Transfers: In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of the transaction. We will notify you of any such change of control;
• With Your Consent: We may share your data for other purposes when we have obtained your explicit consent.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, or as required by applicable law. Retention periods are determined based on the nature of the data, legal requirements, and our operational needs. When data is no longer needed, we securely delete or anonymize it.

7. International Data Transfers

Your information may be transferred to and processed in countries other than your own, where data protection laws may differ. When we transfer personal data from the EEA or UK to countries not deemed adequate by the European Commission, we implement appropriate safeguards, such as Standard Contractual Clauses (SCCs) or equivalent mechanisms, to ensure your data receives an adequate level of protection.

8. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Right to Access: Request a copy of the personal data we hold about you;
• Right to Rectification: Request correction of inaccurate or incomplete data;
• Right to Erasure (Right to be Forgotten): Request deletion of your data where there is no compelling reason for continued processing;
• Right to Restrict Processing: Request restriction of processing in certain circumstances;
• Right to Data Portability: Request transfer of your data in a structured, commonly used format;
• Right to Object: Object to processing based on legitimate interests or direct marketing;
• Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent, without affecting the lawfulness of processing based on consent before its withdrawal;
• Right to Lodge a Complaint: Lodge a complaint with your local data protection authority if you believe we have not adequately addressed your concerns.

To exercise any of these rights, please contact us using the details in Section 13. We will respond to your request within the timeframe required by applicable law (typically 30 days).

9. Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies for the following categories:

• Essential (Strictly Necessary) Cookies: Required for the Site to function properly and cannot be disabled;
• Analytics / Performance Cookies: Help us understand how visitors interact with the Site by collecting and reporting anonymous usage information;
• Functional Cookies: Enable enhanced functionality and personalization, such as remembering your language preferences;
• Targeting / Advertising Cookies: May be used to deliver relevant advertisements and measure campaign effectiveness (only with your consent where required).

You can manage cookie preferences through your browser settings. For more details, please refer to our Cookie Policy or contact us.

10. Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption (SSL/TLS), firewalls, access controls, and regular security audits. However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security but strive to protect your data using industry best practices.

11. Children's Privacy

Our services are not directed to individuals under the age of 16 (or the applicable age of digital consent in your jurisdiction). We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal data without verifiable parental consent, we will take steps to delete such information promptly. If you believe a child has submitted data to us, please contact us immediately.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. When we make material changes, we will update the "Last updated" date at the top of this page and may notify you via email or a prominent notice on the Site. We encourage you to review this policy periodically. Your continued use of the Site after changes are posted constitutes your acceptance of the updated policy.

13. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Xuzhou Xilian Information Technology Co., Ltd.
Email: support@xilianinfo.shop
Phone: 187-4736-2859
Address: Room 22, Annex 1, North Lane 5, Tongshan Road, Yunlong District, Xuzhou, Jiangsu, China
Website: https://www.xilianinfo.shop

For GDPR-related inquiries, you may also contact our data protection representative at the same email address. You have the right to lodge a complaint with your local supervisory authority.